#19: Chatbots and Dominating Multiple Platforms with Stapho Thienpont

Stapho Thienpont is a successful social media strategist across multiple platforms. We discuss the secret sauce to diversifying your social media channels and building other platforms with your pillar content. We dig into automation and chatbots.

podcast, digital strategyScott DavisApril 23, 2018digital marketing strategy, digital marketing, ethics, social media, chatbotsComment

#13: Build Your Personal Brand on a $20 Budget. An Interview with Michaela Alexis

Got 20 bucks? You can start working on your personal brand the way Michaela Alexis did on LinkedIn when she was looking for a new job.

personal branding, podcast, career adviceScott DavisMarch 13, 2018personal branding, social media, linkedin, public speaking, marketingComment

#9: Personal Branding 101 with Dr. Natalia Wiechowski

Personal Branding Strategist and Keynote Speaker Dr. Natalia Wiechowski joins me to discuss the ins and outs of branding yourself. Natalia and I talk through personal branding in different global markets, choosing the right media channels for your personal brand, using LinkedIn to its fullest potential, creating effective content, and personal branding failures.

podcast, career adviceScott DavisFebruary 12, 2018linkedin, career advice, job search, social media, salary negotiationComment

#8: Job Search and Salary Negotiation with Angela Copeland

Career coach, author, and TEDx speaker Angela Copeland joins me to discuss career management. Angela and I discuss managing your social networks during a job search, negotiating your salary, changing careers, and looking for work after graduation.

podcast, career adviceScott DavisJanuary 30, 2018linkedin, career advice, job search, social media, salary negotiationComment

#4: Designing the Career You Want with Joey Korenman

Professor Scott Davis chats with Joey Korenman, founder of School of Motion, for his perspective on big career shifts, finding work with LinkedIn, and the gig economy. This episode is intended for students of marketing, career switchers, freelancers, and aspirant entrepreneurs.

#2: Analytics and Experimentation with Daniel Cotlar

Professor Scott Davis chats with Daniel Cotlar, the former Chief Marketing Officer of Blinds.com, about marketing philosophy, CRM, customer journey maps, and A/B testing. This episode is intended for students of marketing, entrepreneurs, and marketing managers.

#1: Social Media Marketing Strategy with Eric SanInocencio

Eric SanInocencio is the Senior Director of Digital Media for the Houston Texans. We discuss social media analytics, ad spend across social media channels, and breaking into the field of digital marketing.